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论文类型：会议论文

发表时间：2016-01-01

收录刊物：CPCI-SSH

卷号：54

页面范围：140-145

关键字：Vertical alliance; Profit distribution; Partnership; Bargaining power

摘要：The profit distribution is the most controversial issue in a vertical alliance, and the influence of partnership in the distribution of profits can not be underestimated. This paper argues that the degree of closeness between partners and bargaining power of cooperation are two important aspects in the vertical cooperative partnership. And we build a simplified game model of vertical alliance which composed of a upstream supplier and a downstream manufacturer, then analyze the profit distribution mechanism and the changes of the prices and the outputs after effecting by partnership. It found that the degree of closeness between partners and bargaining power of cooperation both can affect the profit, price and output of the alliance. The optimal area of closeness degree of cooperation is [0.59, 0.64], and it is also the selective interval of benefit distribution coefficient.