Hits:

Indexed by:期刊论文

Date of Publication:2016-01-01

Journal:Journal of Environmental Engineering (Japan)

Included Journals:Scopus

Volume:81

Issue:726

Page Number:651-660

ISSN No.:13480685

Abstract:The purpose of this study is to clarify how Chinese tourists evaluate tourism landscape images of Hiroshima, and to obtain the basic data for increase of Chinese tourists who comes to Japan in the future. We defined Chinese students and Chinese ordinary employees as the potential visitors to Japan, and carried out the psychological experiment to ask them to evaluate 40 tourism landscape images. The evaluation tendencies by two subjects groups were comparedby factor analysis and simultaneous analysis of several groups. As the results, the evaluation structure is almost same between two groups. However, in ordinary employees, "Harmony" is more important and "Openness" is less important as the factors of intention to visit compared with students. Furthermore, the higher correlation between "Likeness of Japan" and "Inherency" which is the most important factor is observed in the results of ordinary employees.