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个人信息Personal Information
教授
博士生导师
硕士生导师
性别:男
毕业院校:日本长冈技术科技大学
学位:博士
所在单位:运营与物流管理研究所
学科:管理科学与工程
办公地点:经济管理学院新楼D412
联系方式:辽宁省大连市甘井子区凌工路2号 大连理工大学 经济管理学院 邮编:116024 电话:0411-84709425
电子邮箱:jinchun@dlut.edu.cn
A novel recommendation model to mitigate new user cold start problem in mobile e-commerce
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论文类型:期刊论文
发表时间:2015-06-01
发表刊物:ICIC Express Letters, Part B: Applications
收录刊物:EI、Scopus
卷号:6
期号:7
页面范围:1829-1836
ISSN号:21852766
摘要:Nowadays, recommender systems have become a key part of reducing the negative impact of information overload problem in various fields, where users have the possibility of voting for their preferences on items. Collaborative filtering (CF) is one of the most popular and effective recommending techniques to provide personalized recommendations. CF-based methods usually have much better accuracy than other techniques such as content-based filtering, because they are based on the opinions of users with similar tastes or interests. However, CF-based methods suffer from the cold start problem (new user/item) which severely affected the quality of recommendation. To address new user cold start problem, we propose a novel hybrid approach, named US-SlopeOne, to improve the quality of recommendation. In US-SlopeOne, user access sequence is introduced to W-Slope model, and users similarities are obtained by calculating the similarities of user access sequences instead of user rating similarities. Experiments on three datasets were carried out to evaluate the performance of our method. Our results show that our approach outperforms other methods and improves recommendation quality effectively ? 2015, ICIC Express Letters Office. All rights reserved.