林海芬   

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Supervisor of Doctorate Candidates
Supervisor of Master's Candidates

Title : 中国管理现代化研究会管理案例研究专业委员会副秘书长

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Paper Publications

中国情境下消费品企业高端化战略变革路径研究

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Indexed by:Journal Papers

Document Code:583257

Date of Publication:2024-01-01

Journal:管理评论

Volume:36

Issue:12

Page Number:275-288

Key Words:变革路径; 扎根理论; 消费品企业; 高端化战略变革

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