林海芬   

Professor
Supervisor of Doctorate Candidates
Supervisor of Master's Candidates

Title : 中国管理现代化研究会管理案例研究专业委员会副秘书长

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Paper Publications

从“低端满足”到“高端引领”:时序性意义建构视角下中国企业的价值主张跃迁

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Indexed by:Journal Papers

Document Code:412359

Date of Publication:2024-01-01

Journal:中国工业经济

Issue:9

Page Number:175-192

Key Words:价值主张跃迁; 价值创造逻辑; 多案例研究; 时序性意义建构; 高端化变革

CN:11-3536/F

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